A mission statement, of sorts

Filed under: Blogging, General — kathyjay at 7:04 pm on Thursday, March 29, 2007

I have been putting off making this post for a while, largely because I had not quite made a decision. Well, now is the time to make this post and begin the next chapter of Above The Fold.

This blog was originally created to provide regularly updated content for this site and reassure visitors that I haven’t simply slapped a portfolio up on the web and never touched it again. I had vague intentions of blogging about things that might be of interest, but I wasn’t sure quite what that would be and over time I’ve written the odd post on politics, some food things and even some funny work stories mingled with the slightly more technical posts. It’s never had a consistent theme, though, apart from an intention that it will not contain personal things that only friends and family would be interested in.

That intention has not changed and it’s time that I dusted things off, began again and this time actually write with some idea of what the blog is really about as well as what ultimate purpose it serves within the context of the a portfolio site.

A large part of this decision was inspired by an article on A List Apart about writing for the web and for blogs and it has some very sensible suggestions. The point that resonated most was about knowing why you’re writing being as important as what you’re writing and writing as if for a single reader rather than trying to cater to an “audience”.

My decision to keep personal things off this blog still stands and to that end I’ll be setting up something separate for friends and family to keep up with my activities and keep in contact. This blog will be what it should be: a blog with purpose, sharing interesting or useful websites that I have found, passing on tips and tricks found through my work, discussing projects that I am involved in - analytical or web related - and filled with my excitement at finding some new cool technical gadget or piece of software. In short, it will be related to the rest of this portfolio and my professional life with a commitment to write at least two articles a month.

I hope.

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